{"id":10205,"date":"2025-02-18T23:50:09","date_gmt":"2025-02-18T23:50:09","guid":{"rendered":"https:\/\/www.amzonestep.com\/blog\/?p=10205"},"modified":"2025-02-18T23:51:36","modified_gmt":"2025-02-18T23:51:36","slug":"how-amz-one-step-grew-sales-by-53-in-60-days","status":"publish","type":"post","link":"https:\/\/www.amzonestep.com\/blog\/how-amz-one-step-grew-sales-by-53-in-60-days\/","title":{"rendered":"How AMZ One Step Grew Sales by 53% in 60 Days"},"content":{"rendered":"<div class=\"container mt-5\">\n<div class=\"section-title text-left\">\n<div class=\"mainRankingTxt\">\n<h3>Client: Matt Wiese, CEO of Water Bargain, Amazon Seller<\/h3>\n<h2 class=\"color-orange\">The Challenge<\/h2>\n<h3>Low Click-Through Rate (CTR) and Conversion Rate (CVR).<\/h3>\n<p class=\"mt-2\">Despite having a solid product, the listings were underperforming, leading to stagnating sales. He needed a solution to increase visibility, engagement, and ultimately drive more revenue.<\/p>\n<h3 class=\"color-orange\">Listing Images Before<\/h3>\n<div class=\"gallery-images-align-seven\"><img decoding=\"async\" class=\"img-responsive mt-4 mb-4 aligncenter\" src=\"https:\/\/www.amzonestep.com\/front\/images\/image-bottles.jpg\" alt=\"Case Study of Foodylabs\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"container mt-5\">\n<div class=\"section-title \">\n<h2 class=\"text-left\">The Solution<\/h2>\n<div class=\"mainRankingTxt text-left \">\n<p class=\"mt-2\">To address these issues, AMZ One Step implemented a data-driven approach focused on optimizing images and testing their effectiveness. The strategy involved:<\/p>\n<p class=\"mt-2\">1.\u00a0<b>Revamping the Main Images for Higher CTR<\/b><\/p>\n<ul>\n<li>Created\u00a0<b>highly engaging main images<\/b>\u00a0designed to grab attention and drive more clicks.<\/li>\n<li>Conducted\u00a0<b>split tests on Intellivy<\/b>\u00a0to identify the best-performing visuals.<\/li>\n<li>Implemented\u00a0<b>Manage Your Experiments<\/b>\u00a0in Amazon Seller Central to validate results with live traffic.<\/li>\n<\/ul>\n<p class=\"mt-2\">2.\u00a0<b>Optimizing Secondary Images for Better CVR<\/b><\/p>\n<ul>\n<li>Designed\u00a0<b>compelling infographics and lifestyle images<\/b>\u00a0that clearly communicated product benefits.<\/li>\n<li>Ran\u00a0<b>A\/B tests on Intellivy<\/b>\u00a0to determine the most effective secondary images.<\/li>\n<li>Applied\u00a0<b>Manage Your Experiments<\/b>\u00a0to further refine and confirm the impact on conversions.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"container mt-5 \">\n<div class=\"section-title text-left\">\n<h2 class=\"color-orange\">The Results<\/h2>\n<h3 class=\"color-orange\">Experiment 1: Main images test for high CTR<\/h3>\n<h4>Created 2 brand-new images and split-tested them on Intellivy.<\/h4>\n<p><img decoding=\"async\" class=\"img-responsive mt-4 mb-4 aligncenter\" src=\"https:\/\/www.amzonestep.com\/front\/images\/image-bottles-02.jpg\" alt=\"Case Study of Foodylabs\" \/><\/p>\n<h4>A winner was identified and we tested the winner vs the old photo on manage experiment.<\/h4>\n<p><img decoding=\"async\" class=\"img-responsive mt-4 mb-4 aligncenter\" src=\"https:\/\/www.amzonestep.com\/front\/images\/image-bottles-03.jpg\" alt=\"Case Study of Foodylabs\" \/><\/p>\n<\/div>\n<\/div>\n<div class=\"container mt-5\">\n<div class=\"section-title text-left\">\n<h2>Main Image Manage Your Experiment Result<\/h2>\n<p>The new main images led to a\u00a0<b>22.86% increase in sales.<\/b><\/p>\n<p><img decoding=\"async\" class=\"img-responsive mt-4 mb-4 aligncenter\" src=\"https:\/\/www.amzonestep.com\/front\/images\/image-bottles-04.jpg\" alt=\"Case Study of Foodylabs\" \/><\/p>\n<\/div>\n<\/div>\n<div class=\"container py-4 mt-5\">\n<div class=\"section-title text-left\">\n<h3 class=\"color-orange\">Experiment 2: Secondary images test for high CVR<\/h3>\n<p><b>We created brand new secondary images after doing the market research, and got feedback on Intellivy using image stack poll.<\/b><\/p>\n<p><img decoding=\"async\" class=\"img-responsive mt-4 aligncenter\" src=\"https:\/\/www.amzonestep.com\/front\/images\/image-bottles-05.jpg\" alt=\"Case Study of Foodylabs\" \/><\/p>\n<\/div>\n<\/div>\n<div class=\"container py-0 py-4 padding-top-0 \"><img decoding=\"async\" class=\"img-responsive mb-4 aligncenter\" src=\"https:\/\/www.amzonestep.com\/front\/images\/image-bottles-06.jpg\" alt=\"Case Study of Foodylabs\" \/><\/div>\n<div class=\"container \">\n<div class=\"section-title text-left\">\n<div class=\"row mb-5\">\n<div class=\"col-md-12\">\n<p>The new secondary images led to a 24.58% increase in sales.<\/p>\n<p><img decoding=\"async\" class=\"img-responsive mt-4 mb-4 aligncenter\" src=\"https:\/\/www.amzonestep.com\/front\/images\/image-bottles-07.jpg\" alt=\"Case Study of Foodylabs\" \/><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"container py-5 mt-5 bg-muteed\">\n<div class=\"section-title text-left\">\n<div class=\"mainRankingTxt\">\n<h2>Total Growth: The combined effect of both experiments increased overall sales by 53.05% in just 60 days.<\/h2>\n<h2>Conclusion<\/h2>\n<p>Through a strategic approach of\u00a0<b>data-backed image optimization and A\/B testing<\/b>, AMZ One Step was able to significantly enhance Water Bargain\u2019s Amazon listing performance. The increase in\u00a0<b>CTR and CVR directly translated into a 53% growth in sales<\/b>, proving that high-quality creatives and proper testing can make a dramatic difference.<\/p>\n<h2>Want Similar Results? Let\u2019s Talk!<\/h2>\n<p>If you&#8217;re looking to optimize your Amazon listings and scale your sales, book a call with AMZ One Step today.<\/p>\n<div class=\"text-left mb-4\"><a class=\"btn btn-orange hover-shadow mt-3\" href=\"https:\/\/calendly.com\/business-dev-wlk\/discovery-call?month=2025-02\" target=\"_blank\" rel=\"noopener\">Book a Free Consultation Now<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<footer class=\"footer footer-color section-pattern footer-bg bg-img\">\n<div class=\"footer-top\">\n<div>\n<div class=\"row\">\n<div class=\"col-md-4 col-sm-12 col-lg-4\">\n<div class=\"widget widget_contact_info\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/footer>\n","protected":false},"excerpt":{"rendered":"<p>Client: Matt Wiese, CEO of Water Bargain, Amazon Seller The Challenge Low Click-Through Rate (CTR) and Conversion Rate (CVR). Despite [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":10207,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[955],"tags":[],"class_list":["post-10205","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study"],"_links":{"self":[{"href":"https:\/\/www.amzonestep.com\/blog\/wp-json\/wp\/v2\/posts\/10205","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.amzonestep.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.amzonestep.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.amzonestep.com\/blog\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/www.amzonestep.com\/blog\/wp-json\/wp\/v2\/comments?post=10205"}],"version-history":[{"count":3,"href":"https:\/\/www.amzonestep.com\/blog\/wp-json\/wp\/v2\/posts\/10205\/revisions"}],"predecessor-version":[{"id":10210,"href":"https:\/\/www.amzonestep.com\/blog\/wp-json\/wp\/v2\/posts\/10205\/revisions\/10210"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.amzonestep.com\/blog\/wp-json\/wp\/v2\/media\/10207"}],"wp:attachment":[{"href":"https:\/\/www.amzonestep.com\/blog\/wp-json\/wp\/v2\/media?parent=10205"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.amzonestep.com\/blog\/wp-json\/wp\/v2\/categories?post=10205"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.amzonestep.com\/blog\/wp-json\/wp\/v2\/tags?post=10205"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}