ChatGPT is all the rage now. People have been using it to answer their questions, manage their tasks and schedules, learn new things, and even help them with business!
Business owners like you can use ChatGPT to assist with responding to customer inquiries, generating ad copy, identifying target audiences, and predicting demands. Of course, this also applies in the Amazon space as well.
In this article, we’ll talk about how you can use ChatGPT to help you thrive with your Amazon business.
Why Should You Use ChatGPT?
Who doesn’t like free stuff? Unlike many other AI word-processing tools out there, chatGPT is completely free without worrying about exceeding a limit or paying extra fees.
There is indeed a paid version of a more advanced chatGPT called chatGPT Plus. But functionally, using the standard chatGPT is enough when you’re looking for helpful insights and recommendations to help with various aspects of your lives and work.
Anyone can access this powerful tool regardless of their budget or financial resources.
ChatGPT is lightning-fast. It can process vast amounts of data in a matter of seconds, allowing you to produce a large amount of information in under a minute or even just a few seconds.
It can help you with all sorts of aspects of your Amazon business quickly and easily.
You can access ChatGPT from any device with an internet connection and start asking questions right away. ChatGPT is available 24/7, so you can get help whenever you need it.
Anytime you have an idea about your Amazon business you’d like to know more about, you can immediately go to ChatGPT and ask your questions.
Using ChatGPT to Help You with Your Amazon Listings
Here, we’ll show you how you can use chatGPT to help you with your Amazon listing optimization. Whether from scratch or you already have one that you’d like to improve, we’ll explore it all.
Creating Your Title
To generate something out of chat GPT, you simply type in what you want it to do. Let’s say we want it to write our Amazon title; then, you can put something like this:
“ Write me an Amazon product title for [product name]. It has the following features: [List your features]
So, for example, it would look something like this:
“Write me an Amazon product title for my air fryer. It has the following features”:
- Adjustable temperature and time settings
- Up to 400 degrees Fahrenheit of temperature
- Preheating function
- 6 quarts of capacity
- Comes with a non-stick cooking basket
Feel free to open chatGPT and follow along the process with your own products.
Creating Your Bullet Points
Another cool thing about ChatGPT is that it acts just like a chat room, and it remembers any previous conversation within it. So when we want to create the bullet points, you don’t need to re-list all the features. Simply type in your command, and it will still remember your product features as long as they’ve been mentioned previously in the same chat room.
“Write me 5 Amazon bullet points for the [product name]“
Now you have something you can use for your bullet points. And it takes seconds to do so.
Creating Your Product Descriptions
Similar to before, we simply need to change the prompt a little to create our Amazon product descriptions, like this:
“Write me an Amazon product description for the [product name]“
There you go, you have your Chat GPT Amazon listing. Complete with title, bullets, and descriptions. You can try this with your own product by replacing the air fryer with your own product and the features with your own product’s features. Just make sure it is in the same chat room so the results are coherent.
Now, you may or may not be satisfied with what ChatGPT generates for you. But even if you’re not satisfied, there’s always room for you or your team to edit it so it can align more with your brand.
You can treat what the AI makes for you as a foundation so that you don’t have to work from 0. You can also be more specific in your prompt to generate more satisfactory results.
Creating Your A+ Content
If you’re eligible to use Enhanced Brand Content for your Amazon Listing Optimization, then you can also use chatGPT to write it for you.
But since there are many modules to choose from, you must first have to know which one you want to use if you want ChatGPT to produce as specific content as possible.
For example, if we want to create content for the Standard Three Images & Text Module, we can write something like this for the prompt:
“Write me an Amazon A+ content for the [product name] using the Standard Three Images & Text Module“
Repeat this for your other desired modules, and you have your Chat GPT A+ content ready.
Improving Your Content
If you already have your Amazon content, but wonder if there’s any way to rewrite it in a certain way, then you can also ask Chat GPT to do it for you.
For example, if you want your listing to sound friendlier to your audience, then simply type in something like:
“Rewrite the content in a friendly tone“
And it will regenerate your existing content while trying to sound friendlier.
Or, if you want to create a more creative Amazon listing, then you can type in a prompt that is similar like below:
“Make my writing sound more creative“
Updating Your Search Terms
If you use the Sponsored Products or Sponsored Brands feature, you can also use ChatGPT to help you update the keywords. Download the Search Term Report from your Seller Central Account. Identify your high-performing search terms and pick them up so you can put them in your ChatGPT prompt.
Simply copy-paste your existing bullet points, and ask chatGPT to update the bullet points with your new search terms. The prompt should look something like this.
“Update the bullet points below with these keywords”:
[Insert the keywords from your search terms report]
“[List all your bullet points]“
Using ChatGPT Beyond Your Amazon Listing
Now you know how you can use ChatGPT to write for you. But the AI can do more than just help you with the listing writing on your product page. Here are some other things you can do with ChatGPT for your Amazon business.
Motivate repeat buyers
Do you know what product inserts are? It is a piece of printed material that is included with a product when it is packaged and sold. Typically, it is a small pamphlet or booklet that provides information about the product and its features. It contains a variety of information depending on the type of product.
And how exactly can product inserts help you motivate repeat buyers?
By giving them a reason to buy another one of your products. For example, you can say put a discount code that the customer can use to get a better price during their next purchase.
And the role of ChatGPT here is to write the product insert for you
You can write something like.
“Write me a product insert about my air fryer. End the product insert with a CTA for the customer to scan a QR code so that they can get a discount for their next purchase”
Sometimes, bad reviews are inevitable. Even the most successful brand with the highest-rated product would receive a negative review here and there. Rather than losing heart, it’s way more productive to treat negative reviews as room for growth. And ChatGPT can help you with this.
Copy and paste the negative review you receive along with this kind of prompt:
“Tell me some ideas on how I can solve the problem from this negative review“
Similar to the previous point, you can ask more questions that can help you make your product better. Such as:
“What are some popular product trends in my industry?”
“What features do customers look for in my products?”oi9
Reaching out to more audiences is always great. But with tons of options out there, it can be confusing to know how to start. You can ask questions to ChatGPT to specify things for you:
“What is the optimal price point for my products?”
“What are some effective promotion strategies to increase sales?”
“How can I improve my conversion rates?”
If you plan to launch a new product or even start a new business. Then it’s definitely worth it to brainstorm with chatGPT.
You can ask things like:
“What is the problem or need that my product or business will address?”
“Who is my target audience, and what are their needs and preferences?”
“How does my product or business differ from competitors in the market?”
Limitations of ChatGPT
As amazing as Chat GPT is, it’s not perfect and has its limitations. Such as:
- ChatGPT’s recommendations may not take into account specific nuances and details of your individual Amazon business, such as your specific product offerings or customer base.
- Its ability to provide accurate recommendations depends on the quality and accuracy of the data it has access. If the data is incomplete or inaccurate, the recommendations may not be as useful.
- You may not get provided with specific, actionable advice on highly technical or specialized aspects of Amazon’s business, such as SEO optimization or PPC advertising.
- ChatGPT’s recommendations may be limited to general best practices and may not take into account the specific goals and objectives of your Amazon business.
- The language processing capabilities of the tool are still limited by the current state of AI technology, and it may struggle to understand highly complex or technical language.
Chat GPT can help you with lots and lots of things. We recommend trying things out yourself and seeing what’s best for you. You can pretty much ask it anything, and it will try its best to answer your question as long as it is within the company’s policy.
Overall, it’s important to keep in mind that while ChatGPT can provide helpful insights and suggestions, it’s crucial to use your own judgment and expertise when making decisions for your business.
Hi there! I’m the content marketing and branding specialist for AMZ One Step. I work hard to create engaging and informative content that helps our readers learn more about Amazon selling and how to make the most of their businesses. I love spending time with my family and exploring literary works when I’m not writing or working on projects.